Digital marketing is a growth machine for many businesses, and the Google Online Marketing Challenge (GOMC) enables students around the Globe to share knowledge through hands-on experience with the e-marketers of tomorrow. By participating in the GOMC, students get a unique opportunity to experience and create online marketing campaigns using Google AdWords and Google+
With a $250 AdWords advertising budget provided by Google, students develop and run an online advertising campaign for a business or non-profit organization over a three week period. The teams that develop and communicate the most successful campaigns win awesome prizes, including trips to Google offices. Students also have the opportunity to participate in the optional Google+ Social Media Marketing category by creating and managing a Google+ Page for their clients over a five week period.
Over 10,000 students from more than 60 countries competed in this year's Challenge compare to last year (2015) 18,000 students from more than 80 countries and the results are in!